Not 11 … but close!
NextStep again proved the value of a tight creative partnership focused on low-cost creative and super-quick turnaround time.
It’s a wrap
POSTMKTG has served the Shaker Heritage Society quietly and behind the scenes (as would be appropriate) for the last few years. We have helped the group keep its website updated and secure. Recently, we were called to reconfigure the site to more easily allow event promotions, like its annual Gala,
It’s a gift to be simple
POSTMKTG has served the Shaker Heritage Society quietly and behind the scenes (as would be appropriate) for the last few years. We have helped the group keep its website updated and secure. Recently, we were called to reconfigure the site to more easily allow event promotions, like its annual Gala,
Money doesn’t need to be complicated
To introduce its new, much easier online banking service, NextStep launched a simple targeted media campaign … and doubled its already substantial website traffic.
Should you choose to accept it …
UPDATE: BronationDay ’26 set a new record for most donations received during the event, 662, or 3 more than it received the previous year. That it raised $134,135 for the school in 16 hours might be mentioned as well!
Ready for whatever comes next
For years, AHN has struggled to articulate what it is about a values-based all-girls education that makes the private school worth the investment. Now, the world is writing the school’s proof points.
Just like that, a brand emerges
POSTMKTG was excited to learn that the Mental Health Association in Fulton and Montgomery Counties (MHAFM), after revieing our proposal from February 2026, decided late that month to invest in a broad branding and graphic standards initiative ahead of the promotion of an inaugural gala to be held in October 2026. However, this presented a challenge, as pre-promotion of the gala was scheduled to launch within weeks of the signing. Branding and promotion would need to proceed simultaneously and swiftly.
The Boys in the Hall
Sure, there’s football. But the young men at CBA know there is much more to their school than sports (even with the Dome). So, who better to sell the school than 6 satisfied customers?
Launch Money
Here’s a remarkable bit of run-and-gun production: the kick-off video for Academy of the Holy Names annual ALLIN for AHN event. This year, the private all-girls school in Albany, New York, was seeking funds to expand and upgrade its cafeteria, famous not for its food (which is actually both lovingly prepared and loved) but for its slow “midcentury modern” serving line. The trick was that this video needed to be filmed on a tight budget, with no rehearsals, on two days’ notice, with amateur talent, during lunch!
Branding for a better community
BCNI has officially launched its new website and brand identity. And that roar you hear? That’s us celebrating our 75th website, the latest in POSTMKTG’s long history of successful collaborations with human service organizations and nonprofits.