POSTMKTG has served the Shaker Heritage Society quietly and behind the scenes (as would be appropriate) for the last few years. We have helped the group keep its website updated and secure. Recently, we were called to reconfigure the site to more easily allow event promotions, like its annual Gala,
UPDATE: BronationDay ’26 set a new record for most donations received during the event, 662, or 3 more than it received the previous year. That it raised $134,135 for the school in 16 hours might be mentioned as well!
For years, AHN has struggled to articulate what it is about a values-based all-girls education that makes the private school worth the investment. Now, the world is writing the school’s proof points.
Here’s a remarkable bit of run-and-gun production: the kick-off video for Academy of the Holy Names annual ALLIN for AHN event. This year, the private all-girls school in Albany, New York, was seeking funds to expand and upgrade its cafeteria, famous not for its food (which is actually both lovingly prepared and loved) but for its slow “midcentury modern” serving line. The trick was that this video needed to be filmed on a tight budget, with no rehearsals, on two days’ notice, with amateur talent, during lunch!
Under the POSTMKTG creative banner “Don’t Chuck It! Truck It!”, Feeding New York State announced at the close of 2025 the collection of a record 63 million pounds of food.
Working partnership with the development team at AHN, and under a tight one week deadline, POSTMKTG designed and implemented a Giving Tuesday event that far exceeded previous year’s efforts and put the school on track to raise the funds required to up its game!
The giving community of CBA in Albany continues to amaze. BronationDay *again* broke a record, this year for the most individual donations in a single day. Sights were set on 650. By midnight, after a full day blitz, the school had received 659, unlocking a $100,000 matching gift, and raising a total of $231,126.
For the 7th year, POSTMKTG is thrilled to lead the BronationDay charge for long-term client Christian Brothers Academy. Building on our successful efforts to raise funds for a new academic wing, updates to its lecture center, supplemental financial assistance during COVID, a new turf field, and the totally insane effort to finalize funding for the first all-season multi-use dome on any Capital Region campus, for 2024, and to emphasize the school’s college prep focus, CBA is raising funds for a new Academic Achievement Center.
This year, to fund an upgrade to its library, AHN hoped to raise $60,000 during its 2024 Gala’s “Paddle Raise.” In just 15 minutes, it raised well over $70,000.
POSTMKTG handled all event materials – event logo and graphic standards, invite, social media ads, program and the video that got the wallets to open – and we couldn’t happier about the results.
To a huge and enthusiastic crowd dwarfed by an even “huge-er” space, long-term client Christian Brothers Academy opened the doors to The Dome, a stunning multi-use all-weather facility now rising impressively on the school’s Albany campus.
POSTMKTG is proud of the important role we played in helping the school raise more than $4 million over a few short years to fund The Dome’s construction (and the school’s new turf field). And we are equally proud of the environmental graphics that greet visitors and prepare them for the impressive space they are about to enter.