Lunch Money Launch
Here’s a remarkable bit of run-and-gun production: the kick-off video for Academy of the Holy Names annual ALLIN for AHN event. This year, the private all-girls school in Albany, New York, was seeking funds to expand and upgrade its cafeteria, famous not for its food (which is actually both lovingly prepared and loved) but for its slow “midcentury modern” serving line. The trick was that this video needed to be filmed on a tight budget, with no rehearsals, on two days’ notice, with amateur talent, during lunch!
This year, to fund an upgrade to its library, AHN hoped to raise $60,000 during its 2024 Gala’s “Paddle Raise.” In just 15 minutes, it raised well over $70,000.
To a huge and enthusiastic crowd dwarfed by an even “huge-er” space, long-term client Christian Brothers Academy opened the doors to The Dome, a stunning multi-use all-weather facility now rising impressively on the school’s Albany campus.
1.2 billion pounds of produce goes to waste every year in New York State. But can anyone imagine 1.2 billion? Using old school cel animation, we produced this charming video which will serve as the centerpiece of an annual campaign focused on moving more produce to the tables of hungry people.