Christian Brothers Academy reports their Capital Campaign has crossed the $5 million mark, and is on track to meet its $5.2 million goal right on schedule.
We couldn’t be prouder.
Let’s Get This Thing
Let’s Get This Thing Going.
Let’s Get This Thing Going.
If you are new to POSTMKTG, this is where we will start. We have as simple and proven step-by-step process where we work in collaboration with clients to discover branding and marketing opportunities, identify key marketing targets, position products and services and create an integrated marketing communications plan.
Branding is POSTMKTG’s key point of differentiation, and is why midsize clients from across the country seek us out. We work both as a contract consultant (Purchase College, The Lally School at RPI and the Alliance for Positive Health) and as a long-term agency partner (UST, Table Rock Infrastructure Partners and Christian Brothers Academy).
We had been wandering around in the wilderness on the branding and messaging front.
POSTMKTG sat us down, drew everything we knew out of us, and turned it right into who we actually are and what we actually sell. Everything from our new name to our new web site, how we talk to how we mail, POSTMKTG overhauled us in short and easy order.
The results were spot on in the first drafts.
At Unilux, we manufacture industrial boilers for critical use facilities. We depend on professionals to get what we do and deliver. POSTMKTG attacked our project, showed us how to take better advantage of digital marketing, and quickly delivered a new conversion-focused website and a tagline our customers understand and respect.
Ron’s vast knowledge and expertise guided us through the process of developing a Capital Campaign Website. He had such a terrific ability to capture the spirit and essence of CBA that our relationship has grown to involve him in all the important aspects of our marketing program.
Ron helped us develop an excellent social media and marketing campaign. I highly recommend his services. He’s easy to work with and has great insight and ideas.
POSTMKTG did a terrific job steering us through the process of sharpening our message and clarifying our brand.
Ron is a master facilitator who helped us create in a short time a new name and new logo for our 30 year old non-profit. He “got us” right away, did his research and was able to quickly identify what we were looking for. He brought a large diverse group together, while assuring that all participants felt heard and valued. I highly recommend POSTMKTG for rebranding and marketing efforts!
Ron has great ideas and he is also open to other people’s thoughts and ideas. He is an effective leader, flexible enough to be a real pleasure to work with.
We have been working with Ron and his team for some time now. POSTMKTG has brought clarity to our marketing and sales efforts, helped us restructure and focus our website, guided us in targeting our white papers and acted as a sounding board during the development of new products and initiatives. I would recommend them without reservation.
Ron guided our cabinet members and high-level administrators through a thoughtful and well-purposed presentation. As a result, the president and cabinet made a commitment to a complete website renovation and communications restructure.
We work in WordPress, an open source web development environment. WordPress is an infinite erector set from which we build websites and web applications that evolve and grow stronger campaign to campaign. A few recent examples include:
POSTMKTG creates and manages targeted digital media solutions for all or our clients. We take particular pride in our ability to create high-value marketing assets – videos, white papers, web applications and other tools – that are the key to lead generation and conversion.
Along with digital marketing, public relations has emerged as the core “media” service for non-consumer brands, like manufacturers, consultants and educational institutions. POSTMKTG continuously monitors the news landscape to connect clients to press opportunities.
While most of our clients have moved beyond old-fashioned television, radio, print and outdoor, paid media remains an important component of many promotional programs. Our team brings several decades of experience, with campaigns that have won top awards across all creative categories.
In a 10-day PR blitz, POSTMKTG client Table Rock Infrastructure Partners rode a wave of interest surrounding private funding of public works to three national news stories, including a featured article in Infrastructure Investor (free registration required), an interview on NPR’s Marketplace, and, to top it all, a lead story on NBC News.
With high-value content and a smart digital strategy, regional manufacturers can now compete directly with industrial giants.
But creating high-value content is no easy task.
Unilux Advanced Manufacturing puts a lie to the idea that nobody makes anything in America anymore. POSTMKTG helped Unilux to revamp its brand architecture, revise its graphic standards, completely overhaul its website, build-out its digital platform and implement a comprehensive marketing program.
Albany Community Charter School is a family. But with a longer learning day and longer school year, and a high percentage of students from economically disadvantaged households, teaching at ACCS requires a special level of commitment.
This recent video by POSTMKTG explains why some take on the challenge.