AHN: Be You! Be Anything!
POSTMKTG’s new campaign on behalf of Academy of the Holy Names puts students front and center, encouraging each to tell us, in a few short words, who they are and what they aspire to be. For real.
Heila: one step closer to a carbon-free future
Downed power lines have caused raging fires and millions to lose power throughout California. But the lights stay on at Stone Edge Farms, thanks to an autonomous, resilient and sustainable microgrid system. This case study tells the story.
ALLINFORAHN 2021
Unleashing a year of pent-up energy all at once! What happens when you unleash a year’s worth of quarantine energy all at once? You get a record-setting giving day. Academy of the Holy Names raised more than $55,000 during ALLINFORAHN 2021, more than doubling its previous year’s totla, on the strength of 9 ‘from the…
CBA: Virtual fundraiser nets $132,000 in 16 hours!
In April 2020, CBA, a private middle and high school in Albany, was wondering what to do about #BronationDay, a major annual fundraiser scheduled for the following month.
Video: Five Questions for Ronald Ladouceur
POSTMKTG’s principal and founder, Ronald Ladouceur, also teaches branding and marketing at the University at Albany.
Sneaking Through the Alley with Pepsi
Spotted! A previously unrecorded ghost sign in super-tight alley in Schenectady. Wait till you see what Photoshop revealed!
BOCES helps schools and artists connect
Better than advertising! The new web app for Capital Region BOCES creates a marketplace for artists and the teachers who hire them.
Ron Ladouceur Featured as the First Guest on ‘Marketing Mindshare’
Barnum, branding and beyond POSTMKTG’s Ron Ladouceur join host (and former student) Dean DeCarlo on the inaugural episode of Mission Disrupt’s new podcast, ‘Marketing Mindshare.’ Check it out on Spotify.