With POSTMKTG’s guidance, Purchase was able to take stock, set a budget, evaluate partners and take on the challenge of building a digital communications platform that exposed and promoted the people and events that make the institution so unique.
Parents of young adults with developmental disabilities worry about one thing – will their sons or daughters ever be able to live independently? An impending exit from high school brings into strong relief the gap between remedial skills and those necessary to live in an apartment, pay bills, do laundry, work and find community. The College Experience fills that gap. And as no one tells the story better than the students experiencing it. POSTMKTG coordinated with Living Resources to create a marketing platform that makes it easy for staff and students to tell the remarkable, compelling and true stories of student success.
Through interviews, guided strategic sessions, creative and full site copy, POSTMKTG helped Lally position its graduates as a necessary and critical interface between science and the market.
Heila (pronounced ‘hay-la’) turned to POSTMKTG to help it rapidly mature its brand, jump the company’s website a couple of generations into the future, and aggressively position and promote its product to five key targets – vendors, utilities, developers, energy users and public officials.
POSTMKTG specializes in creating compelling brands and effective promotional strategies for clients in manufacturing and technology.
On a mission to end hunger in New York State POSTMKTG has worked with Feeding New York State in support of its mission to end hunger in the state since 2016. We are the organization’s primary marketing and media support agency, providing strategic branding, website development, creative support, educational program development, media planning and buying…
Branding, promotions and (lots of) fundraising! POSTMKTG has had the distinct privilege of working with Christian Brothers Academy, an Albany middle school and high school that counts among its many esteemed graduates Pulitzer Prize-winning author William Kennedy, since the summer of 2015. It’s been a remarkable interactive partnership, the fruits of which include a comprehensive…
The College Experience is a 2-year program for young adults with intellectual disabilities. Dorm life is central to the educational experience. Students cook in the kitchens with (staff assisting as needed). Household chores are done weekly, at least! Dorms are a short walk to the bus stop, where our students get on board for a quick trip to the Russell Sage campus.
NextStep Federal Credit Union kicked off its Summer 2025 promotional schedule in style with Maggie’s Clan at Ryan’s Wake in Troy, New York, followed just 3 days later with sponsorship of Kid’s in Free Night at Valley Cats, followed the very next day with tabling at Troy’s River Fest.
All events discovered, negotiated, contracted, and managed by POSTMKTG. Tents and tchotchkes abounded!
The giving community of CBA in Albany continues to amaze. BronationDay *again* broke a record, this year for the most individual donations in a single day. Sights were set on 650. By midnight, after a full day blitz, the school had received 659, unlocking a $100,000 matching gift, and raising a total of $231,126.
Honestly, we can barely believe it ourselves. But over just 11 days, an inexpensive paid targeted media campaign on behalf of Albany Leadership Charter School for Girls increased the number of visitors to the school’s ICAN nursing program landing page from 5 to 1,485, a 29,600% increase!