• Dr. Akujuo
  • Albany Medical Center Logo


  • Albany Medical Center Outdoor


POSTMKTG worked with Albany Medical Center, Northeastern New York’s only academic health sciences center, through a strategic branding process that in short order yielded:

  • Integrated marketing strategy
  • New naming convention
  • Updated logo standards
  • Creative strategy
  • Media mix recommendations
  • 2 new advertising campaigns

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