Unleashing a year of pent-up energy all at once!
What happens when you unleash a year’s worth of quarantine energy all at once? You get a record-setting giving day.
Academy of the Holy Names raised more than $55,000 during ALLINFORAHN 2021, more than doubling its previous year’s totla, on the strength of 9 ‘from the heart videos’ plus a ‘save the date’ video and a ‘thank you’ video.
Originally conceived (less than a month before the event) as single high-end production, then re-scripted as a series of 6 short videos, the project took on a life of its own as students, faculty and staff took the opportunity to tell the world what they’d accomplished and why their school deserved special support in this year of face masks and social distancing.
A shout out to the entire Holy Names development team, and a special nod to our amazing director, cameraman, sound designer and editor, Nicholas Lue, who took this project from drawing board to YouTube, Facebook, email and Instagram in less than 2 weeks.
Bonus ‘save the date’ and ‘thank you’ videos.