Updated: Fading to Modern

With the demolition of Schenectady’s Nicholaus Block, the Capital Region lost one of its last surviving examples of the 100-year old Uneeda Biscuit campaign. Though only a fragment, this “ghost sign” was one of the best preserved Uneeda examples in the country. We thought it a good time to reprise our January 2017 rumination on weather and typography.

Purchase College Web

Purchase College is live. And we could not be prouder!

Throughout the three-year development process, POSTMKTG has served as an expert consultant for this arts-centric SUNY through strategy, RFP, vendor selection, design and key creative development. Our goal from the start was to empower the in-house team at Purchase College.